Media Inquiries and Media Relations Procedures

The Marketing and Public Information Office must coordinate news releases to the media; the design, development, placement and purchase of advertising and printing; release of information on Board or major administrative actions; and scheduled TV or radio coverage of college events.

News and Publicity Releases
All pertinent data about general news items shall must be submitted in writing to the Coordinator of Marketing and Public Information. Publicity requests for scheduled events shall be submitted to the Coordinator of Marketing and Public Information at least one month before the scheduled event. All media requests should must go to the Public Information Officer.

Media Contacts
          Non-Emergency Situations
The Marketing Director will be the official point-of contact person for information concerning college events and campus-wide activities. If he/she is not available, the Public Information Officer is the next direct contact.  In all cases, you should attempt to notify both persons. This does not include emergency situations, student or campus violence, natural disasters, etc. The PIO or marketing director will discuss the specific issue with the college president or executive vice president first. Then a decision as to who within the college is best suited to address the questions and concerns will be made. The president and executive vice-president are the official spokespeople for the college.

Inquiries from the media should be referred to the Marketing Director and Public Information Office.  As a good rule, when in doubt, refer to the Public Information Officer for guidance.

As a general rule and if it be known that news media will be on college grounds, a representative of the Public Information Office should accompany any media group around campus to see to their questions and needs. If the media does not have an appointment or does not make the administration aware that they will be on campus, a representative of the college, preferably from the Office of Public Information will meet them and attend to their needs. If you see the news media on campus, please contact the Marketing Department as soon as possible.  All news media should be encouraged to contact the Office of Public Information if they are to be on campus.