Each search engine
uses a different relevancy formula that ranks the keywords
in your search with where they are found in a web page (ex:
title, first paragraph, etc.) as well as how often keywords
appear in a web page. The most relevant sites will usually
appear on the top of your result list. Most search engine
help pages will be vague on how this relevancy formula actually
works.
Basic
Searching
When performing
a basic search on most search engines, all you need to do
is to type the keywords that describe your topic with a
space in between each word. Most search engines will
look for each word separately. In other words, typing two
or more keywords with just a space in between each word will
be interpreted as if you typed the Boolean Operator AND or OR in
between your words. Some search engines interpret a space
as AND, some interpret a space as OR and other
search engines incorporate both Boolean operators. Most search
engine help pages will be vague on how basic searching actually
works.
Examples:
teenager smoking prevention
attention deficit disorder
Note:
If you type an exact phrase without quotations (" ") when doing
a basic search, most search engines will still look for each word separately.
This means your result list will include web pages that not only contain
the exact phrase (ex: attention deficit disorder) but also web
pages that contain a word or words from the exact phrase appearing separately
(ex: attention may appear in one paragraph or sentence and disorder will
appear in another paragraph or sentence).